Commercial Business Signs

Elevate Your Brand

Your sign is often the first impression customers get—before they walk through the door, check your website, or read a review. At Art Works in Campbell, CA, we design and build custom commercial business signs that are professional, durable, and crafted with an artist’s eye. Whether you need bold exterior visibility, polished lobby branding, or dimensional signage that fits your architecture, we’ll help you choose the right materials, lighting, and finish for long-term impact.

What we help you accomplish with commercial signage

Increase visibility and foot traffic
Strengthen brand recognition and professionalism
Improve wayfinding and customer experience
Create a cohesive look across exterior + interior touchpoints

Channel Letter Signs

Dimensional, High-Visibility Storefront Branding

Channel letters are a go-to option for storefronts and commercial buildings because they’re clean, readable, and highly customizable. These dimensional letters can be mounted in different ways to match your building and desired look, and they can be illuminated for maximum day-to-night visibility.

Best for: retail storefronts, medical/office buildings, restaurants, business parks
Why businesses choose channel letters:

Strong curb appeal and long-distance legibility
Professional, modern look that enhances brand perception
Multiple mounting styles (direct mount, raceway, etc.)
Optional illumination for 24/7 visibility

Hand-Carved Wooden Signs

Artisan, Dimensional & Truly Custom

For businesses that want a standout piece with craftsmanship you can feel, hand-carved wooden signs offer depth, texture, and character that mass-produced signage can’t replicate. These signs are especially effective for brands that want to communicate tradition, quality, or a handcrafted identity.

Best for: legacy businesses, specialty retail, hospitality, wineries, destinations
What makes hand-carved signage different:

Carved dimensional lettering and shapes for a premium look
Artistic detailing for logos, borders, and decorative elements
A one-of-a-kind sign that becomes part of your brand story

Mixed Media Signs

Custom, Premium, One-of-a-Kind

Mixed media signs combine materials—like wood with metal accents, dimensional elements, layered panels, or hand-painted details—to create a distinctive, high-end result. This is a great choice when you want your signage to feel more like a crafted brand feature than a standard sign.

Best for: flagship locations, premium retail, hospitality, creative studios
Advantages of mixed media signage:

Highly custom look that stands out from competitors
Layering creates depth, texture, and visual interest
Ideal for brands that want a “signature” storefront or lobby piece

LED Backlit Signs

Modern Lighting with Premium Presence

LED backlit signs create a polished, high-end look—especially at night. Backlit signage adds depth and glow that enhances legibility and makes your brand feel established and upscale.

Best for: restaurants, retail, medical offices, corporate buildings
Benefits of LED backlighting:

Increased nighttime visibility without harsh glare
Energy-efficient and long-lasting illumination
Creates a “halo” or backlit effect that looks premium and architectural

Cabinet Signs

Highly Visible, Excellent for Roadside & Shopping Centers

Cabinet signs (often illuminated) are a practical solution when visibility is the top priority—especially in shopping centers or along high-traffic roads. They provide a consistent, readable face that can be designed to match your branding while staying clear and legible from a distance.

Best for: strip malls, roadside businesses, multi-tenant centers
Why cabinet signs are popular:

Strong visibility day and night
Large readable sign face for high-traffic areas
Works well when you need maximum clarity and quick recognition

Interior & Lobby Signage

Make Your Brand Feel Established Inside

Interior signage is where customers and clients form a lasting impression—your lobby, reception area, hallways, and conference spaces should feel cohesive and professional. Art Works creates custom interior/lobby signage that reinforces your brand, improves navigation, and elevates the overall experience.

Best for: offices, medical practices, studios, campuses, multi-suite buildings
Common interior signage solutions:

Dimensional logo walls and reception signage
Suite identification and office signage
Wayfinding and directional signage for a better visitor experience
Coordinated interior style that matches exterior branding

Why Choose Art Works for Your Commercial Sign

Art Works has been creating custom signs and artwork in the Bay Area since 1980. Founded by John Espinola (BFA in Painting), Art Works blends professional design sense with hands-on craftsmanship—ideal for businesses that want signage that’s both functional and visually exceptional.

What you get with Art Works

Over 40 years of experience creating commercial signage and custom artwork
Handcrafted, artisan quality (not mass-produced, one-size-fits-all)
Collaborative design process to solve real-world visibility and style challenges
Durable materials and thoughtful construction for interior and exterior use
A team that loves tackling design challenges and delivering thoughtful, beautiful results